Matt Cutts, Google's head of search spam, announced Google's upcoming Penguin, Panda algorithms updates and new link network targets in 2013. He informed about it during The Search Police, SEO Track of the SMX West.
Panda Update Coming on this Friday or Monday
Matt revealed that a Panda Algorithm update will be released anytime from this coming Friday (15 March 2013) till Monday (18 March 2013). The last version was Panda Update 24, out on 22 January 2013. So the new Panda Update 25 is set to come after 8 weeks approximately.
Major Penguin Update in 2013
Matt Cutts also said that there will be a significant Penguin update in 2013. Google's search quality team is working on a large update to the Penguin algorithm. He thinks that it will be one of the more talked about Google algorithm updates of the year.
Penguin Update 1 was released on 24 April 2012 with 3.1% impact. Penguin Update 2 was out on 26 May 2012 with less than 0.1% effect. Penguin Update 3 came on 5 October 2012 with 0.3% change.
Link Network axing Confirmed
Matt Cutts confirmed that Google targeted a Link Network a couple weeks ago. Matt emaphasied that the Search Engine giant will go after more in 2013. He revealed that Google will release another update in the next week or two, that will specifically target another big link network.
Google penalized Russian Backlinks Network in first week of March 2013. Although the Big G did not reveal the name of the affectee, but it was rumored in Webmaster forums to be Russian based SAPE Links.
Reference(s):
Search Engine Land - http://searchengineland.com/googles-matt-cutts-on-upcoming-penguin-panda-link-networks-updates-151273
Search Engine Roundtable - http://www.seroundtable.com/google-penguin-four-16486.html
Panda Update Coming on this Friday or Monday
Matt revealed that a Panda Algorithm update will be released anytime from this coming Friday (15 March 2013) till Monday (18 March 2013). The last version was Panda Update 24, out on 22 January 2013. So the new Panda Update 25 is set to come after 8 weeks approximately.
Major Penguin Update in 2013
Matt Cutts also said that there will be a significant Penguin update in 2013. Google's search quality team is working on a large update to the Penguin algorithm. He thinks that it will be one of the more talked about Google algorithm updates of the year.
Penguin Update 1 was released on 24 April 2012 with 3.1% impact. Penguin Update 2 was out on 26 May 2012 with less than 0.1% effect. Penguin Update 3 came on 5 October 2012 with 0.3% change.
Link Network axing Confirmed
Matt Cutts confirmed that Google targeted a Link Network a couple weeks ago. Matt emaphasied that the Search Engine giant will go after more in 2013. He revealed that Google will release another update in the next week or two, that will specifically target another big link network.
Google penalized Russian Backlinks Network in first week of March 2013. Although the Big G did not reveal the name of the affectee, but it was rumored in Webmaster forums to be Russian based SAPE Links.
Reference(s):
Search Engine Land - http://searchengineland.com/googles-matt-cutts-on-upcoming-penguin-panda-link-networks-updates-151273
Search Engine Roundtable - http://www.seroundtable.com/google-penguin-four-16486.html
Google is committed to fight content and search spam. Algorithm updates are incorporating the earlier suggested recommendations by Search giant.
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